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DOU HOUZ 

LODGE AND VEGETARIAN CAFE

IDENTITY DESIGN

The Chinese character 豆 (dou) means beans, which is the common ingredient for vegetarian food.

 

And 豆号 (douhau) is the Chinese puctuation for comma, implying to take a break.

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Hence, the brand name DouHouz 豆号馆 naturally means a humble little house to rest and enjoy vegetarian delicacies, as the logo illustrated.

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Creative Team { Project Managers: Chris & Shun Xia | Interior Builder: Chai | Design: Koey & The Caveman | Brand Naming & Creative Direction: Herbie Phoon

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