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CREATIVE DIRECTION & WRITING
by HERBIE PHOON
ROCAL FRUITS
A pair of art pieces comissioned for an exhibition entitled 'Eat Local Fruits'. As the locals often pronounce 'local' as 'roka', which sounds more like 'rocker', a tale of flamboyant royalties of the local fruit kingdom subsequently came to mind.
Creative Team { Curator: LIE | Artists / Props Design / Photography / Retouching: Koey & The Caveman | Stylist: Ketchup | Writing & Creative Direction: Herbie Phoon
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